Once upon a time there was a social media…stop! We do not want to be the classic social. We want to create a digital platform that represents the genesis of a healthy and long-lived ecosystem. On one condition: have fun!
Why sustainability?
Because it is the challenge of our time. There waiting for us is the survival of the planet and theevolution of mankind. Would you like to join us?
With the community, we will realise initiatives for the environment and society, combining sustainability and entertainment in one smartphone app.
Why competition as entertainment?
Firstly, what nicer way than to create contests that everyone can vote for and that everyone can win?
Secondly, sustainability has also become a competitive factor for companies, which must be addressed in the right way to avoid ‘greenwashing’.
Why an app?
Because the app is the quickest way to reach every smartphone and connect the two pillars: sustainability and entertainment.
Taiao has taken the legal form of a Benefit Corporation in order to pursue common benefit purposes, including environmental ones, in conjunction with corporate objectives.
Growing our community will enable the company to implement concrete projects of real benefit to the planet and the community.
P.S. Taiao means ‘environment’ in the Maori language, spoken by people who are extremely respectful of the habitat in which they live.
Play for the Planet